Instagram firmly maintains itself as the epicenter of visual storytelling in 2025. From Reels to carousels to trending audio content, Instagram continues to be the choice for brands to connect, communicate, and convert.  However, the truth is: Follower count is no longer a measure of success - Instagram engagement rate is. Regardless of whether you…

Here at Inventif Web, we've experienced firsthand the transformative power of social media for a brand. As a top social media marketing agency in Mumbai, we assist businesses in harnessing the maximum potential of social media to grow, connect with, and convert their audience. In the modern digital era, social media is a business imperative,…

Whether you're someone who makes content or runs a business, getting your stuff to go viral on Facebook can really change the game. With over 3 billion people using it every month, it's super profitable for both brands and people to get their stuff noticed and shared by loads of others. But, getting something to…

Day or night, we all hang out on social media, owing to the 24/7 social media vibe.  Because social media never sleeps!     Here's the deal, creating viral content for social media isn't as easy as it seems.  What Does Going Viral Mean? Getting something to go viral nowadays is totally different from when social media…