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Web design, like art, aims to provide an experience to its audience. The goal of web design is to mix form and function in such a manner that a website is entertaining to navigate, engaging to read, and easy to use. To accomplish so, web designers must adhere to a set of spoken and unspoken “laws.”
- Confusing content: Display important business information on your website right away. Visitors who do not comprehend what your site is about in the first few seconds will leave.
- Bad Call to Action: Your call to action (CTA) is the entrance to your company. It instructs your visitors to take action. It’s critical that your CTA tells visitors exactly what they need to do. Visitors should have enough information to understand what they will gain from taking action and what information they will be required to supply.
- Bad use of Whitespace and content: The content of your website informs users about your company and the products or services you provide. Use white space to guide the eye around your website and make massive blocks of content less daunting. Wherever feasible, break up language and utilise visual components to illustrate topics. Customers may believe you’ve gone out of business if your content isn’t updated on a regular basis.
- Disconnect between images and content: Without having to physically read every word, images can express complicated ideas rapidly. But irrelevant photos can just lead to confusion among your viewers, who will wonder what you’re trying to say.
- Bad Navigation: We live in an age where everything is given instantly, and any delay will cause visitors to abandon your site. One common web design blunder is making your navigation menu difficult to find.
- Missing contact information: It’s critical that visitors determine whether or not to make a purchase or use your services right away. Your “Contact Us” page should always be a single click away, or your contact information should be at the bottom of every page.
- Misguiding advertisments: Too many ads, or advertising that are loud and flashy, will irritate your visitors and cause you to lose revenue.
